Reality Star Shocks Fans with Extravagant Gown Made of '500 Loaves of Bread' to Promote Bakery Business at Awards Show
Reality Star Shocks Fans with Extravagant Gown Made of '500 Loaves of Bread' to Promote Bakery Business at Awards Show
Escher WalcottMon, May 11, 2026 at 4:46 PM UTC
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Queen Mercy Atang at AMVCAs
Credit: Photography: @segun_wealth Design/Styling: @tiannahsplacempire Talent: @queenmercyatang
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Reality star Queen Mercy Atang wore a dress made of 500 loaves of bread to promote her bakery business at the AMVCAs on Saturday, May 9
The gown, designed by Toyin Lawani, sparked social media buzz with fans praising its creativity and humor
Atang, a former Big Brother: Naija star, thanked her team for helping her showcase her brand in a bold way
An attendee at the Africa Magic Viewers’ Choice Awards (AMVCA) made a statement at the ceremony after wearing a dress made of bread.
Reality TV star Queen Mercy Atang wore a gown comprised of 500 loaves of bread at the award show celebrating African film and fashion, in Lagos, Nigeria, on Saturday, May 9.
The striking dress by Toyin Lawani of Tiannah's Empire was designed to promote Atang’s bakery business, Swit Cakes & Desserts, she shared on Instagram.
“What other place is better to advertise my business than the AMVCA?” she told the BBC at the event.
Queen Mercy Atang at AMVCAs
Credit: Photography: @segun_wealth Design/Styling: @tiannahsplacempire Talent: @queenmercyatang
Atang posted a video of herself at the ceremony being helped by a group of people carrying her large skirt filled with bread onto the red carpet. In another clip posted on Instagram, Atang was seen being carefully helped into the heavy gown by several handlers in a dressing room.
Fans shared their surprised reactions to the dress on social media.
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“Real definition of I carry my business … love it,” one person wrote in the comment section of Atang's Instagram post of her dress. “Breadwinner of the century😂😂😂😂😂,” a second fan joked.
Queen Mercy Atang at AMVCAs
Credit: Photography: @segun_wealth Design/Styling: @tiannahsplacempire Talent: @queenmercyatang
Atang rose to fame on season 6 of Big Brother: Naija in 2021 and was previously Miss Nigeria International 2015. She hopes she can reach new audiences with her bakery business.
On Sunday, May 10, the reality star shared a video thanking her style team after her breakout look at the AMVCAs.
“Tiannah, thank you for bringing your ideas and creativity to help put my brand out there. All I wanted was a dress to show that [I] have a bakery business and you did that for me,” she said. “At first, I was scared, but you encouraged me all the way. But you were like, ‘trust me!’ … and I’m so happy.”
Several other attendees at the AMVCAs sported outlandish designs, including a gown made of packets of butter worn by actress Abibat Saka, a cathedral-shaped gown worn by Ghanaian fashion star Nana Akua Addo and a film reel dress worn by Nigerian model Peggy Ovire.
The dresses have sparked an online trend of other entrepreneurs posting images of themselves wearing their business as a dress.
on People
Source: “AOL Entertainment”
